From Drive-By to Check-In: How to Turn Passing Traffic Into Motel Guests
Some guests plan weeks (or months) ahead. Others are just a few miles from your property right now, scanning Google Maps or typing “motels near me” into their phone before the next exit. These last-minute, on-the-road travelers are some of the most valuable guests you can attract.
Social Media Management
Utilizing Facebook’s advertising platform, we can tap into many different audiences of people on Facebook and Instagram. Social Media advertising has the unique ability to not only target the right Motel customer in the area of your choice, but it also allows social interaction between a customer and the Motel Business. People can comment, like, and share your post with other friends and family. Facebook also has the ability to use video and image ads to engage potential customers. Your customers are Facebook and Instagram, and we’ll use these platforms to reach them directly with your messaging.
Facebook & Instagram
Using Facebook’s Ads Manager, we can run ads on both Facebook and Instagram as well as tap into Facebook’s Ad Network of sites.
We’ll Take Care of It All
We’ll design custom graphics for your ads, write the copy, choose the headlines, and more. You don’t have to lift a finger.
Retargeting Website Visitors
Show your ads to recent website visitors on Facebook & Instagram to keep your brand consistently top-of-mind.
A/B Testing
We’ll A/B test many variations of headlines, copy, and imagery with your ads to make sure we get the most profitable combination possible.